Standing out online is more important today than ever before.
The days of direct ads are now firmly behind us and studies show that a Tweet or social media post from the right person is now much more valuable than even a prime time advert on television.
But people are getting savvy and if you’re going to get noticed you need to start seeing differently.
In a world that’s full of constant overstimulation, many of us now suffer from ‘banner blindness’.
Trying to get someone to sit up and take notice of you is the name of the game and you won’t do that by using the same tired methods that worked 10, 5 or even 2 years ago.
So how do you stand out and be known as the go-to person in your field?
Allow me to introduce you to…